You can spend forever looking at smartphone specs and comparing package deals to get the ‘best’ deal for your business.

Everyone will have an opinion about the the best brand, ‘must have’ features and probably the aesthetics of the design as well.

However, if you are running a business, a smartphone is a tool just like any other and you should be looking for functionality and value.

The stand out value for a business smartphone is currently the Moto G7 Power.


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Mind Maps

Why the Moto G7 Power?

What makes the Moto G7 Power a great smartphone for business? Four things:

  1. Battery Life
  2. Build Quality
  3. Security
  4. Value

Battery Life

While most smartphones are lucky to give you a full day of usage, the Moto G7 Power claims up to 60 hours of use on a single charge. Even if you don’t get the headline number, you’ll still be getting two full days without needing a charger. For businesses that’s a great cost saving. How much time is wasted by your staff trying to find a power point to charge their smartphone? How many calls are missed or curtailed because they ran out of juice at the wrong time? The greatest smartphone in the world is just a brick when it has no power!

With the Moto G7 Power, you will be able to take advantage of all the phone’s features – calls, bluetooth connections, WiFi hotspotting, etc., without having to worry about running out of battery life. And the charger that comes with it is super fast, so when you do run low on power, you can quickly get recharged and back to work.

If you don’t think battery life is a critical factor for a business phone, try the Moto G7 Power for a week. 

Build Quality

Motorola is owned by Lenovo, one of the largest technology companies in the world with revenues of over $40bn. Lenovo has the manufacturing capacity to build quality hardware at scale – that means great value for your business. 

The Moto G7 Power may not win many design awards, and it might not be the coolest smartphone around, but it does offer all the key functions you need for a business smartphone, it will last and the model will be around for a while so you won’t have to switch models every six months or so.

We generally estimate that around 10% of your smartphone inventory will be need replacement each year. That’s around one in 10 smartphones being lost or broken in the course of a year. You should factor this in when you are calculating the cost of smarphones for your business.

If you standardise on a model like the Moto G7 Power, you’ll be looking at a replacement cost of £139 or less if you do have to replace a lost or damaged handset. Compare that to the replacement cost of one of the latest iPhone or Samsung models.

Bottom line savings like this means you have more budget to spend on staffing, marketing or whatever other activity best generates revenue for your business.


Whatever business you are in these days, security will be a concern. Apart from commercial imperatives, all businesses have an obligation under GDPR to protect the data of their employees, suppliers, customers and other stakeholders.

The Moto G7 Power has a handy fingerprint reader on the back of the handset to unlock the phone. Alternatively, you can use facial recognition to unlock. Either way, this provides a certain level of security in the event that the handset is lost or stolen.

Of course, you should also connect your smartphones to whatever Mobile Device Management system you use so you can fully protect your company data and remote wipe the device if necessary.


With the Moto G7 Power selling SIM free at around £139 including VAT, you just won’t find anything similar to this spec from a leading brand. Shop around all you like – the Moto G7 Power is the stand out value for a business smartphone.

Even if you don’t have investors to keep happy, you should always be looking to achieve best value for all your business purchases. That makes most efficient use of your investment and means you have budget to spend on other revenue generating activities.

Crunch the numbers if you like, but right now you won’t find a better value deal for a quality, branded smartphone than the Moto G7 Power.


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